“Executing the way it always is, following the school business model, which is such horse shit, is going to lead you to a place where you’re not going to win.” – Gary Vaynerchuk
OKAY… So I’ve been on a ROLL with sharing OPC (other peoples content) on my blog…
Ask me if I care?
When it’s GREAT, it’s GREAT and I can’t resist SHARING GREATNESS!
And like my good friend, Miriam Buhr, says, “Always, always, share what matters to you!”
Enjoy…
Until next time…
Nothing but LOVE & FUN + DOWN & DIRTY!
The other day, my good friend, Andre Vatke, sent out his famous Marketing Power newsletter.
I don’t normally (in fact I don’t think I ever have, scratching head) put another piece of content on my blog that wasn’t personally written by me.
But because I found this message so POWERFUL and one that needs to be heard by many, I decided to share it with my audience and you can read it right below…
So without further ado…
A few years ago a man was heralded as creating a revolution in network marketing. His ads were in major magazines, being mailed via direct mail and even heard on radio around the US.
Hundreds of thousands of people eager to be star network marketers joined the company he promoted and flocked to his “marketing” seminars. There were a lot of testimonials of people who were getting rich and living the life featured in a network marketing company promo videos.
If I stop the story there, as most promo’s do, you wouldn’t have the complete story. In fact, you would be missing the very part that could help you improve your odds of success.
Not too long after reaching this pinnacle, complaints started to circulate about this marketing guru and the company he promoted. It turned out that people didn’t find what they were promised. In fact, as often happens in these cases, the more people that got involved the less successful it was for everyone except those running it.
Soon, the FTC got involved and started to investigate for fraud. The network marketing company blamed the marketer saying he had become a renegade, while the marketer blamed the company saying they didn’t deliver on what he was told to promise.
There was a mass exodus from the company (Nutrition For Life) and it was eventually forced out of business. There were fines by the FTC and there was a lot of finger pointing… but the real victims were the approximately 300,000 people duped into joining a marketing system under false pretenses and placed on autoship before they really knew what they were getting involved with.
That notorious marketer, Kevin Trudeau, got jail time for contempt of court after inciting his followers to flood the email inbox of the judge. He’s had a long history with defrauding the public. He’s spent several years in federal prison and had previously a high value home and 2 luxury cars as a judgment against him. This time he looses the $50,000 in bail he posted.
But that’s small change considering the $37 MILLION he was fined by the FTC for deceptive practices in advertising his information and health products.
While the big fish sometimes get gutted, there are still many more predators large and small that manipulate the innocent for their own gain. There are guru’s out there (I have talked to them personally) that consciously deceive the public because it’s simply an easy way for them to make a lot of money. They know that telling people what they want to hear is often more profitable than telling them the truth.
But not everyone is a predator… it’s time to stand up for integrity in network marketing.
It’s time for those who are serious about network marketing to become crusaders for our industry. Crusaders reject all tactics related to manipulation, deception, or dishonesty.
We reject the use of hype and unusual earning claims in advertising and we’re ready to protect this industry from the marauders and renegades that seek personal gain above anything else.
We acknowledge that unethical marketing tactics based on deception and dishonesty create a backlash and damage the reputation of the fine companies we represent and our entire industry. If we want our companies to stay in business and our industry to thrive, we need to be crusaders, not marauders.
Andre Vatke, Founder
Leaders Club
If the message within this article resonated with you as much as it did with me and you’d like to hear more of what Andre has to say… Click HERE and subscribe to his famous Marketing Power newsletter NOW!
Until next time…
Nothing but LOVE & FUN + DOWN & DIRTY!
Shelly
This is just an updated version of the video I did back in October 2011.
Facebook makes so many changes it’s almost hard to keep up…lol
Anyway, in this video, I show you how to restrict certain friend from your Facebook wall in case you don’t want them to see your posts.
Enjoy!
Until next time…
Nothing but LOVE & FUN + DOWN & DIRTY!
As both a home and small business owner myself, I have learned to make it a point to ‘delight’ my customers.
With that, not only has our retention (repeat business) rate increased but so has our referrals.
So if after watching this video, you feel that you need to start ‘delighting’ your customers too…
You are very smart because statistics show that with a few simple thank you notes in a period of a year, can increase your business retention and referrals by 17%.
And on a not so happy note…
Statistics show that “for every month you don’t communicate with your customers, you lose 10% of your influence” and in this economy, that opens the door for your competition to step in. Not an ideal situation to put yourself in.
Like I said in my video, “step it up a few notches, and separate yourself from the crowd”… You will glad you did…:)
To find out about the SIMPLE & SUPER AFFORDABLE system I use to ‘delight’ my customers, click HERE!
Until next time…
Nothing but LOVE & FUN + DOWN & DIRTY!
I was going through my blog and doing some HOUSE CLEANING.
I ran across this post that I wrote almost 3 years ago:
What I Have In Common With Ann Sieg & Mike Dillard
I had to LAUGH when I read it because back then my copy skills were, let’s just say, LACKING…LOL
I was completely frustrated with my network marketing business and…
I was a virtual NOBODY in the online world.
Yet I stayed the course and after going full circle through the school of hard knocks…
Not only am I back to building a thriving network marketing business…
I’m have an occasional writing gig for the Costco Connection magazine helping other small business owners with ideas and tips…
And I was just surprised by a MULTIMILLION DOLLAR Professional who has quietly coached many top marketers, DUB me as a… Social Media Star!
I couldn’t be more honored to get some FACE TIME on his site but more importantly…
I couldn’t be more GRATEFUL that I NEVER gave up on my DREAMS or let anyone steal them from me…
Even though it did get a little IFFY more than once (actually more than I can count or care to remember…)
So if you’re reading this and you’re questioning whether or not you will ever have success in your network marketing business…
Just keep going like I did…
Knowing that YOU are on the right path and your failures along the way are just shaping you for the success you are ever so close to achieving!
Trust me my friend, it will be well worth it!
And if you need any help or encouragement, feel free to contact me anytime… 951-294-7547 or Shelly@ShellyAllenOnline.com or click HERE
Until next time…
Nothing but LOVE & FUN + DOWN & DIRTY!
Shelly
PS – If you want to know WHO the MULTIMILLION DOLLAR Professional is that has quietly coached many top marketers…
Click HERE…
Then scroll all the way down the page to read my testimony.
I wrote the words…
HE DUBBED me… Social Media Star!
